Kadi was so ready to leave behind the DIY days. She was proud of the business she’d built so far — but knew she had to level up her brand and website if she were to connect with the kind of clients who truly valued her art.
After months of wrestling with a free Showit template, she invested in a full brand + website reinvention with Little Hound Creative. No more “what do I even say?!” — just confident, conversion-ready copy that spoke directly to her dream clients.
Industry: newborn photography + wedding photography
Vibe: southern charm, kind mama, family-centred
Tone: fun, friendly + caring
Goals: attract premium clients who valued her work through an elevated website
Keywords: newborn photography Huntsville, newborn photographer Huntsville, wedding photographer Alabama etc.
The details:
"No joke, and not to be dramatic, but I seriously teared up when reading through just the first page of the elevated copy.
Zoe was able to take the words I wrote in the workbook, and elevate them into a beautiful storytelling journey that guides your customers across the website. It was like reading a book! She doesn't change what you are saying, but just words it in a way that flows so beautifully."
Here's what kadi had to say:
Kadi knew her work was worth more — but she needed a brand + website that showed it.
While Jess (at Little Hound Creative) took care of design + branding, I stepped in to shape the words — supporting Kadi through my Template + ELEVATE service.
We transformed placeholder text into clear, compelling copy that captured her value, reflected her warmth, and spoke straight to the kind of clients who see photography as more than just pretty pictures — they want meaning, memory + heirloom art.
With a calm, confident brand voice + smart SEO strategy baked in, Kadi’s now showing up in all the right places — and connecting with people who are ready (+ excited) to book her for their newborn, family or wedding photography.
Copy should act as the strategic foundation to your website, taking ideal clients on a easy-flowin' journey that leads to no-brainer conversions. The result? A website that doesn't just look good, it *actually* works.
No more makin' do. More makin' it happen.
Strategic website copywriting has been the key to turning my client’s vision-board dreams into a living, breathing reality.